LA Auto Show
The Los Angeles Auto Show will be held at the Los Angeles Convention Center from November 27-December 10th. During these public days, take part in Ride and Drives, witness vehicle debuts and global unveilings, and learn about the future of the automobile technology.
Don’t miss SEMA, the premier automotive specialty products trade event in the world. Located at the Las Vegas Convention Center, SEMA hosts educational seminars, product demonstrations, special events, and more.
Head to Vegas October 19th - 21st and take part in one of Barrett-Jackson’s car auctions.
Goodguys Lonestar Nationals
Goodguys Lone Star Nationals is a three-day classic car celebration in Fort Worth, Texas. Learn about the automotive industry while listening to live music. There is even a chance to cruise around the Texas Motor Speedway.
Head to Bowling Green, Kentucky to celebrate the GM LS engine and the vehicles that go with it. This event features drag racing classes, autocross, 3S Challenge, Track X, Show-N-Shine, and more.
Take a trip to Lakeview Park Oshawa, Ontario, Canada to experience Autofest Nationals. The event highlights cars from 1987 and older.
On July 14 to 16, 2017, the 18th Annual PPG Syracuse Nationals took place at the New York State Fairgrounds in Syracuse, New York. With over 8,000 cars, 90,000 people and 400 vendors, the three day event was overflowing with cars and activities for car enthusiasts. Thousands of unique and classic automobiles were on display from all over the U.S. and Canada. This year’s schedule included live entertainment and food, celebrity guests and a mountain bike stunt show this year.
Goodguys PPG Nationals Columbus, OH
Prestone joined thousands of automotive enthusiast at the Goodguys 20th PPG Nationals in Columbus Ohio. The weather on Friday was not the friendliest, but when the rain stopped the crowds flood in to make for a great weekend. Prestone found that its recent partnerships between RingBrothers and Lakeside Rods and Rides were selected for some high honors in Ohio. The RingBrothers’ 69 Camaro, G-Code, made the finals for Street Machine of the Year and Lakeside Rods’ UNRULY C10 was named a Truck of the Year Finalist.
Back to the 50's
Friday, June 23rd kicks off the Minnesota Street Rod Association’s annual “Back to the 50’s” Car Show. The weekend event takes place at the Minnesota State Fairgrounds and features classic cars from 1964 and older, food, and events.
Hot Rod Power Tour Day 5
Gateway Motorsports Park had people fueling that night in order to cruise the streets because now every hotel, parking lot, fast food restaurant and street become a car show.
Hot Rod Power Tour Day 4
Half way through our adventure as we head to Champaign, IL with a group of fellow Long Haulers. The Power Tour experience leaves you in ah as it seems to have every vintage and name plate actually driving, YES DRIVING, across the Central part of the US.
Hot Rod Power Tour Day 3
Mississippi Valley Fairgrounds in Davenport, IA hosted stop 3 of the Tour. Mother Nature brought some rain but it didn’t keep anyone from the event. Prestone offered limited edition shirts, memorabilia keepsakes and much more to the Long Hauler participants.
Hot Rod Power Tour Day 2
Prestone left Kansas City, MO and headed to Iowa Speedway in Newton, IA. The 1971 Pantera ripped up Interstate 35 with thousands of other participants on the Hot Rod Power Tour presented by Chevrolet Performance. Once the 231 miles was completed it was time to get back to work.
Hot Rod Power Tour Day 1
Prestone arrived at Arrowhead Stadium in Kansas City, MO to kick off the 23rd running of the Hot Rod Power Tour. Car enthusiast will drive over 1,300 miles in 7 days stopping at 7 different cities. If this isn’t on your bucket list, it needs to be!
Easter Jeep Safari
Prestone rolled into the desert along with other Jeepers to celebrate the love of off-roading at RedRock’s Easter Jeep Safari. This is 9 days of trail rides, day trips and site seeing while twisting and scrapping all types of Jeeps. There were also 7 new concept Jeeps to drool over when not running some of the hair raising trails. Prestone offered product support for those who found themselves in need of product.
Barrett-Jackson 48-Hour Build
At the beginning of this year, Prestone® was part of an unprecedented achievement. Before this event, no collector vehicle had ever been built live at auction prior to its sale. Despite the high-pressure of millions of people watching in person, on TV and across multiple digital platforms, the build was a success.
LA Auto Show
This past November, Prestone® sponsored The Garage at the 2016 LA Auto Show. The Garage, Powered by Prestone, featured a Ringbrothers’ custom-built yellow 1971 De Tomaso Pantera. The Pantera greeted guests as they entered The Garage in Kentia Hall, which featured an eclectic collection of aftermarket parts & services.
Our inaugural attendance at the 2016 SEMA Show proved to be an incredible success. More than three dozen media engaged with Prestone during the event through one-on-one interviews and our exclusive press conference. With the launch of Instagram and Facebook, we were able to share SEMA photos and videos in real time and begin to build our presence across social media within our enthusiast community and beyond. To date, Prestone social media has garnered more than 9,000 followers.
MPMC Media Trade Conference
The MPMC Media Trade Conference provides journalists with an opportunity to visit with exhibitors showcasing their newest products, with top executives and key personnel on hand to provide technical details and background information. These meetings guarantee that editors and reporters are able to ask the questions they are most interested in knowing.
Prestone held a friendly racing competition for media following Day 1 of the conference. Racing took place at K1 Speed in Irvine, CA and was followed by an intimate dinner.
O’Reilly Manager’s Conference
Prestone® participated in the 2017 O’Reilly Manager’s Conference, hosted in St. Louis, MO. Over 5,000 O’Reilly Store Managers attended the three-day conference in efforts to become more knowledgeable of the products sold in-store and in turn, provide best-in-class service to O’Reilly consumers. The store managers provided positive feedback on Prestone®’s new Synthetic Power Steering Fluid packaging and are very excited about the new 2-in-1 Flush & Oil Degreaser that is being added on-shelf this summer.